Now that the NBA and NHL postseasons have concluded (successfully for both leagues, according to Nielsen), a question and a thought:
First, is there such a thing as post-Finals depression? For years, we have heard about the post-Super Bowl depression once the victor raises the Vince Lombardi Trophy. It’s as if the entire country – let’s not say world, only North America and its expats care about the NFL – has to take a few billion Prozacs to get by until September. However, this has been a pretty good year; better yet, a great three-year stretch for both leagues.
The momentum has been building to the point that while you still have those complaining about the image problems of some NBA players, length of the seasons and the fighting on the ice, you’re hearing more about what goes on in the games themselves. The fact that people are starting to ask what are they going to watch until the NFL begins says so much about how the NBA (and in a smaller scale, the NHL) have wooed fans back over the last few years.
Secondly, now that baseball monopolizes the major league spotlight for the next twelve weeks, it will be interesting to see how the sport’s television partners fight for a lion’s share of the fans’ attention. It’s a little different this time around thanks to the arrival of MLB Network.
Unlike other league-operated channels, MLBN is available in far more homes because it is partially owned by several major cable carriers such as Time Warner and Comcast. With that wide availability, the channel is going head-to-head with ESPN’s national coverage, even though Nielsen does not track the channel just yet.
The channel has the bandwidth to shine the light on every team. ESPN does not and cannot focus on a handful of sports while TBS and FOX are focused on weekend and playoff broadcasts only instead of wrap-around pre- and post-game analysis.
While relying on social network and message board chatter may not be the best barometer of the network’s early success, it seems that many people are making the switch to the new guys/gals on the block. Yet, as the weather warms up and the intensity of the season grows, we’ll see how the network performs against the established broadcasters.
Thoughts?
Perception is reality, the saying goes. Modern players can never transcend time, athletes only care about the money and the fan is never wrong. Yet, all you need to do is dig a little deeper to find the truth. As a freelance sportswriter, my job is to give the audience a story around what just happened. As a consumer, I expect that sports will always provide more than I bargained for. As a fan, my hopes are to be enlightened by more than points. Welcome to the mind of a sports scribe.
Showing posts with label Post-Super Bowl Depression. Show all posts
Showing posts with label Post-Super Bowl Depression. Show all posts
Monday, June 15, 2009
Wednesday, December 26, 2007
Lull
Every year during the pointless, momentum-killing Media Week before the Super Bowl, there is an article that gets rehashed or copied that becomes what I may forever call "GMA talk" - and I happen to like Good Morning America, so it's not a dig to anyone who is a fan - one morning. The repeated story has given life to a new term.
Post-Super Bowl Depression.
There's no need to beat you in the head about it as NFL fans are quite aware of its arrival in about seven weeks. Yet, every fan who passionately loves or at least follows a sport, any sport, deals with some sort of longing and twiddling of the thumbs until their love returns. So outside of the always-obnoxious countdown until pitchers and catchers report for spring training, how do you pass the time until a new season begins? Better yet, how do you pass the time for a lull in the action, such as the month-plus break between games in the college football season or All-Star breaks?
Essentially, it would be good to see who dates around and who waits by the phone for their proverbial crushes to call them back.
Post-Super Bowl Depression.
There's no need to beat you in the head about it as NFL fans are quite aware of its arrival in about seven weeks. Yet, every fan who passionately loves or at least follows a sport, any sport, deals with some sort of longing and twiddling of the thumbs until their love returns. So outside of the always-obnoxious countdown until pitchers and catchers report for spring training, how do you pass the time until a new season begins? Better yet, how do you pass the time for a lull in the action, such as the month-plus break between games in the college football season or All-Star breaks?
Essentially, it would be good to see who dates around and who waits by the phone for their proverbial crushes to call them back.
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